Introduction
Bathwater, Sweeney, and Dr. Squatch joined forces for an internet-breaking launch with Sydney’s Bathwater Bliss, a limited-edition bar soap that playfully promises a little piece of her post-shoot soak. Dropped online on June 6 for just $8, all 5,000 bars sold out in literal minutes, leaving someone probably scrubbing themselves in the tub right now. According to herself, the actual bathwater adds a splash of authenticity, making this entirely unexpected. It’s a million dollar question whether this is marketing genius or just plain weird, but the speed, real surprise, and future money-making opportunities show Sweeney is using every next chance to break down the ordinary and turn it into something extraordinary. Yes,
Sydney Sweeney, Sabrina Carpenter and the Reality of Fame Pressure
Sweeney came up with the idea for her soap after seeing the internet reaction to an advertisement she did with Dr. Squatch last year. That ad showed her nearly nude, sitting in a bathtub, which got over 1.7 million likes on Instagram, plus many comments asking how to buy the actress’ bathwater from the commercial shoot. She and Dr. Squatch decided to give people and fans what they wanted, turning it into a bar while explaining in a press release that this stunt was odd, but intentional.
The scrutiny over her body, especially gaining 30 pounds to play boxer Christy Martin in an upcoming biopic, shows how Sweeney is constantly objectified. In an interview with Variety, she tried to explain and figure out the weird relationship fans have with her, feeling connected yet treated as everybody else’s characters rather than her human level life. She struggles to speak, say, or control the narrative, highlighting how actors like her often face fire online for choices that mix personal expression with marketing strategies.
Sabrina Carpenter experienced similar backlash for her cover of the album Man’s Best Friend, where the pop star is shown on her knees while a man holds her hair. Some tried to defend it, others called it degrading, funny, or a reason to complain, yet she continued to sing songs that made her popular. Gender and sexuality experts like Leora Tanenbaum, author of Sexy Selfie Nation, suggest that women interpret these situations by acquiescing to society’s mistreatment, or leaning into parody and satire to call out objectifying culture. By packaging her reputation and selling it as a publicity stunt, Sweeney raises a provocative statement about larger issues and money-making, simply showing that these moments
What Her Bathwater Soap Reveals About Us
When people are buying Sweeney’s soap, it sparks questions and a conversation about sexual empowerment and what it truly looks like. Tanenbaum points out that wanting to feel sexy or having the desire to engage in certain behaviors is important, but it’s also crucial to know where that desire is coming from and why. She explains that if you engage in sexual behavior just to fulfill a script that’s handed to you or to prove a point to other people, you risk losing ownership of your sexuality, your autonomy, and your actual sense of self. It’s a good idea to meet your expectations without letting other people define them,
Favorite Features and Experience
As an editor, I’ve done many experiments over the years, but trying someone else’s bathwater in a bar was a gross yet surprisingly enlightening idea. The soap had a soft lather, with grittiness from sand and pumice granules for exfoliation purposes, and the pine scent was pleasant, if a little manly. Using it in the shower for science, my skin didn’t feel dried out afterward, and I felt clean, happy, and pretty refreshed. The novelty of it, especially as a do-it-for-the-plot type person, made the experience memorable, and I appreciated how the sexy marketing matched the bold concept. After all was said and done, the combination of practical bar soap benefits and playful experimentation left a lasting impression,
Safety and Things to Keep in Mind
Before using a bar of Sweeney’s soap, it’s important to check the ingredient list because each one contains real bathwater and only 5,000 bars were made. Washing with someone else’s bathwater can raise health concerns, as it may contain contaminants like bacteria and other microorganisms, which can increase the risk of infection or skin irritation, especially for people with compromised immune systems. According to Walmart’s website, the soap should not be used on cuts or abrasions for the exact reason of preventing harm. These starters are key to enjoy the soap safely while appreciating the novelty of Sweeney’s creation.
What Makes Bathwater Bliss Soap Special
Sweeney, the Euphoria star, pitched the idea for her natural bar soap and worked directly with Dr. Squatch to make it happen. The soap contains bathwater from herself and ingredients like pine bark extract, exfoliating sand, and other woodsy elements. She calls it weird in the best way, which is a pretty, spot-on description. Fragrance-wise, it’s pine-heavy, with notes of fir and moss, while reviews from the lucky few who snagged one say it smells fresh, earthy, and spicy. One editor even described it as smelling like morning wood, and it’s up to you to interpret that as you want.
Retracing Sydney Sweeney’s Bathwater Bliss Soap Timeline
If you’re new to the party, here’s the journey of Sydney Sweeney soap suds on the internet. From the first announcement to fans snagging their bars, the soap created a buzz that spread quickly online, making the experience feel like joining a global party of excitement and curiosity about this unique product. The internet response shows how a simple bar of Sweeney’s bathwater can turn into a viral phenomenon, connecting people across platforms and sparking conversations about celebrity creativity and novelty:
- May 29 The Internet Reacts: On May 29, the actress Sydney Sweeney soap and Dr. Squatch decided to tease their collab on Instagram, and the internet immediately starts foaming—or soaping—at the mouth, obviously excited about the unusual soap launch. Fans reacted quickly, sharing, commenting, and spreading the news, making it clear that even a playful announcement from a celebrity can dominate online conversations and create instant hype around a product.
- June 6 Soap Launch Madness: On June 6, the soap officially drops on DrSquatch.com and sells out immediately, leaving fans waiting in a queue that felt almost like a Ticketmaster line. If you thought online ticket waits were bad, this experience proved otherwise, as you could see how quickly a celebrity product can ignite excitement on the internet and create a frenzy in minutes.
- Current Status of Bathwater Bliss: Now, the soap is off the shelves, with a TBD on if and when it will be restocked. Right now, it can be treated as a collector’s item for anyone who considers bathwater a flex. It’s a unique piece of celebrity merchandise, and as of this moment, consider that owning one is special for fans who value novelty and exclusivity in pop culture and of course, fun.
How to Find Bathwater Bliss Now
The short answer is that it’s not available from the brand directly, but if you’re curious or just committed to owning a bit, resale listings have already started showing up online. You have the option to buy from third parties, but prices can be high, and it depends if you’re willing to pay the premium. Or you can wait and see if more stock ever appears, though nothing is guaranteed from the official source:
- If you’re looking to buy Bathwater Bliss, eBay has listings with a common price point over $200, depending on the condition and the seller. Prices can vary widely, so it’s smart to check multiple listings and compare what you get for the price. Whether you’re a collector or just curious, buying from a reputable seller ensures a safer experience when purchasing this rare soap online.
- If you are willing to spend, StockX has bathwater-adjacent soap listed for $197, which is almost 25 times the original price. This artisanal product is rare, so buying on a resale platform is the only way to get it if you missed the initial launch. While the cost is high, it shows the unique value collectors place on Sydney Sweeney’s Bathwater Bliss and the novelty of owning a piece of celebrity culture.
Yes, the soap is technicallystill available, butlet’sjustsayyou will be paying a premium for the privilege. It’s a rare collectible, so being willing to invest forthe experience is part of the thrill of owning a piece of Sydney Sweeney’s Bathwater Bliss, whether as a fan or a curious collector.
